The purpose of this Webinar is to discuss the steps and tasks involved in evaluating a communication campaign. Upon completion of this webinar, participants will be able to identify the 3 steps that comprise the Evaluation Phase and clarify the difference between process and outcome evaluation. Participants will learn about process evaluation tools such as the media coverage log, used to document progress. Information about how to join the Webinar will be provided upon registration.

Prerequisite: Participants of this course are required to have previously completed the Developing and Implementing Successful Communication Campaigns training offered by Prevention First after July 1, 2009.